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The Name Says It All

By: Brenda Bowen Saturday August 31, 2019 comments

Years ago when I decided to go from a subcontractor bookkeeper to growing a business, I had to work on branding. First the name. I had come up with some options and asked my husband Dave and kids to give me some ideas. I then took the list to some of my clients and asked them to vote on their favorite. Peace of Mind is what my clients said I gave them, which gave the name the popular vote. Dave Bowen had presented the winner. Then thinking about what gave me peace of mind was spending time in the mountains and among the trees. So those two things had to be part of my logo. That name and logo continue to spur business owners to give us a call when looking at a Google list of bookkeeping and accounting options. I often hear, "I need some peace of mind." ~ Brenda. #peaceofmindaccounting#consideritdone #smallbusiness #brandingstory
Brenda Bowen

About the Author: Brenda Bowen

Owner of Peace of Mind Accounting, QuickBooks ProAdvisor with 12+ years of experience helping small businesses with their bookkeeping needs.

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